Users will soon have a new feature that permits them to reduce the quantity of AI-made videos appearing in their feeds. This step comes as the service disclosed that it currently hosts over 1 billion AI videos.
Trial and Implementation
The new functionality is undergoing trials over the following weeks before a full-scale release. This shift coincides with a surge in content created by AI, spurred by new AI video creators.
AI Proliferation Online
It has been noted that nearly a tenth of the fastest-growing channels on another major platform only show content made by AI. A significant portion of this content is classified as mass-produced AI material, a term for poor-quality, factory-style content that is often nonsensical or bizarre.
Based on user feedback that a lot of users enjoy content produced via AI tools, including computer-generated images to educational videos, and we want to offer the community the power to adjust the amount of that, according to their own likes,” commented a company executive.
Volume and Proportions
The service announced that there are presently 1.3 billion videos on its app labeled as artificially created. In total, more than 100 m pieces of content are uploaded to the app daily, making AI-generated material a limited portion of its total content library.
Customizing Your Feed
Members will be capable of reduce or increase the amount of artificial media they see by using the content preference setting in the application and selecting “AI-generated content”. Additional categories that can already be adjusted under the tool include news, clothing, beauty, and choreography.
Platform Guidelines
The platform’s policies mandate users to label lifelike AI-generated content, and it bans harmful deepfakes of public figures or crisis events. Any realistic AI video that is unmarked can be deleted under its terms of service.
Additionally, the service will from now on apply an “AI-made” watermark to content made using its proprietary AI systems, or flagged by an industry-wide initiative for identifying artificial media. This action is intended to help prevent users from seeking to evade the labeling process.
AI Literacy Programs
TikTok is also establishing a two million dollar awareness program for experts and organizations to create informative material about responsible artificial intelligence. This program will support non-profit groups specializing in training computer science.
Platform Protection
The platform has defended its moderation strategy, following discussion over plans to lay off a large number of review team members in Britain. TikTok is expected to cut a significant number of roles in its user protection team in its British office, with worker representatives and online safety experts raising concerns that staff are being displaced by AI moderation.
A company official explained that human moderation would remain essential, but artificial intelligence can safeguard staff by eliminating the most harmful content ahead of it has to be seen by humans. The company stated a 76% decrease in disturbing and violent content handled by safety staff over the past year due to the use of its machine learning processes.
“We think that it’s essential to integrate humans and technology to maintain a secure environment,” she said. “We’ll have staff as integral to the approach, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as swiftly, which is the area in which a lot of the machine support is really helping us process content quickly.”
